Mention two advantages of advertising on the web instead of using an advertising brochure.

Answer:

- The web advert can be updated faster while the printed advertising brochures take a long
duration of time to modify.
- Websites can be interactive whereas brochures are one way communication channel.
- Websites have a worldwide coverage whereas brochures have localized circulation.
- Websites can use multimedia/animation whereas brochures cannot.

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